PR Link Building - Three Birds – One Stone
Google, like human web users adores high quality info-content.
Distributed through Google News, not only is media coverage from Press Releases an impressive PR tool, the links from these trusted sources deliver powerful link juice to your site. In addition Google News is an often overlooked source of direct traffic, especially with News items also appearing in Universal search.
Without doubt, Press Releases are a powerful online PR and SEO tool.
Perhaps it's the difficulty in getting SEO and PR teams working together on a PR link building strategy that explains why so few organisations use Press Releases to their full potential.
H2 - A Marriage Made In Online Marketing HeavenAlone, neither dedicated SEO professionals or PR experts are ideally placed to capitalise on the opportunities presented by well developed and well distributed Press Releases.
The SEO unable to match the PR expert's eye for a story, copywriting skills, contact book and ability to target specialist industry-specific channels. The PR professional unable to call upon the SEO's keyword and technical abilities
At H2 we blend PR and SEO seamlessly. Technical and creative working together to deliver amazing PR link-building results.
Call us on 08700 503 574 to find out how our specialised PR Link-building can help build your business online.
The Benefits Of PR Link BuildingHere are some of the benefits that PR Link building from H2 will bring to your business.
- Sustainable profile and long term SEO wins - The half life of an online Press Release is long. Once listed your content and the link juice from embedded anchor text will circulate for months it not years.
- Exponential reach – Light the blue touch paper and retire. Social Media and the insatiable appetite of incalculable news-hungry websites give your PR the opportunity for instant viral distribution.
- Enhanced branding and online profile – A sustained Press Releases strategy as part of your online PR and SEO build and sustains authority.
- Extra site visitors – The more links you have out there the more traffic will find its way to your site.
- Focused targeting – Win high value, highly focused readers by zeroing in on smaller niche sites.
Do you use PR link-building to build your Page Rank and search positions? You should.
We can help. Call us on 08700 503 574 for more information on what our expert PR Link-building can do for your business.